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Managing small businesses' social media
Posting, answering messages and running the Facebook, Instagram or LinkedIn pages of shops and freelancers.
How to get started
- Practise on a real project: a charity, a shopkeeper you know, your own page.
- Create a profile on Malt (malt.fr or malt.be) or ComeUp (comeup.com) with sample posts.
- Offer a simple monthly package (for example 8 posts and replying to messages).
- Send clients a short monthly report on results.
Skills needed
- Writing
- Creative
Tools and equipment needed
- Computer
- Smartphone
Good tips
- Free tools (Meta Business Suite, Canva) are enough to get started.
- Local businesses are still good first clients, even if everything is done remotely.
Watch out for
- Put in writing what you do and do not do (photos, paid ads, reply times).
- Never keep clients' passwords: ask for manager access.
Rules to know
France
The simplest status is the micro-entreprise: platform income must be declared, even small amounts.
Belgium
You usually need self-employed status, which can be held alongside a job.
Simplified summary: check the official websites before you start.
How much it pays
Indicative amount, varies with region, experience and demand. Before tax and social contributions.
France
Estimate On average €256 per day (rate charged)
Average daily rate of a beginner freelance community manager (0 to 2 years' experience), Malt 2026 barometer.
Indicative example: about €510 per month for 2 days per month.
Source: Malt : grille des tarifs 2026 des community managers · Checked on 24 Oct 2026
Belgium
Estimate On average €288 per day (rate charged)
Average daily rate of experienced freelance community managers in Belgium, according to Malt. A beginner usually charges less.
Indicative example: about €580 per month for 2 days per month.
Source: Malt Belgique : community managers freelances · Checked on 24 Oct 2026